In 2025, These SaaS Landing Pages Are My Go-To for Inspiration
<p>The first place a potential customer may hear about your brand could be from your social media, a passing ad, […]
Landing Page Design
marketing budget
Banking on Social: How to Create a Social Media Budget & Spend Smarter in 2025
<p>A whopping <a href=”https://blog.hubspot.com/marketing/hubspot-blog-marketing-industry-trends-report”>60% of marketers</a> feel that the way they spend their budget — and the ROI it produces
Job Search
What Are Good Weaknesses to Say in an Interview That Aren’t “I’m a Perfectionist”?
<p>I’ve been told countless times that the hardest part about getting a job at my dream company (Nickelodeon — spoiler
Leadership & Management
The Marketing Executive’s Playbook: How Marketers Can Work & Level-Up Like 700+ Leaders in 2025 [New Data]
<p>“What do you mean AI won’t fix everything?” That conversation with a marketing executive last month sparked my journey into
A/B Testing
How to Understand & Calculate Statistical Significance [+ Example]
<div>n <i>Recently, I was preparing to send an important bottom-of-funnel (BOFU) email to our audience of 5,000 subscribers. I had
Video Marketing
Viral Video Marketing: 9 of My Favorite Viral Marketing Videos
<p>Creating a viral marketing video isn‘t easy, but it isn’t impossible. Furthermore, <a href=”https://blog.hubspot.com/marketing/art-science-viral-videos”>viral video</a> marketing doesn’t always require a
Marketing Strategy
The Rise of Free SaaS Tools as Lead Magnets (& How Marketers Can Take Advantage)
<p>As Wiz’s Head of Marketing Tom Orbach says, “<a href=”https://www.marketingideas.com/p/mini-tools-are-10x-more-powerful”>Mini tools are 10x more powerful than free trials.</a>”</p> n<p></p> n<p>For
Marketing Strategy
What is Global Marketing? See 13 Businesses with Brilliant Strategies
<p>Global marketing is no longer reserved for brands with deep pockets, nor is it a hassle for marketing managers who
Excel
How to Use the Weighted Average Formula in Excel
<p>If someone asks me to find the average of five values — 1, 4, 7, 8, and 10 — the
Career Development
7 Soft Skills You Need to Achieve Career Growth (+ 3 Extra Skills)
<p>I’m a former <a href=”https://www.nbcunicareers.com/pageprogram”>NBCUniversal Page</a>, and I will always remember how thorough the application and interview process for the